Signposting Gamban
Signposting on your website
We have made several digital assets available for affiliates, businesses and individuals to use when referring Gamban. Please refer to our Brand Guidelines page for additional use parameters.
Available Assets:
- Our Logo
- Image / Video Content
- Social Media Sized Content
- Premade Written Content
Mandatory Elements
Following are the elements that MUST be included when signposting Gamban on your website. These are considered the bare minimum to construct signposting that will work.
- Gamban Logo
- Title Text
- Call To Action (button linking to Gamban's website)
Optional Elements
Following are the elements that are NICE TO HAVE and will help improve engagement and the visual aesthetic of signposting but are not essential.
- Introduction
- List of Benefits
- Images / Video
Block Access To Online Gambling On All Of Your Devices
Gamban allows you to block gambling across thousands of websites globally, on all of your devices. Gamban is quick and easy to install and is available across all major platforms with on-demand live technical support.
Why Gamban?
There are many reasons why you personally may want to use Gamban…
- Peace of mind
- Reduce temptation
- Save Money
- Reduce Stress
Correctly Writing Gamban
When using our brand name "Gamban" within text, whether that be the body or heading, it should be written as such:
Gamban
It MUST start with a capital letter and remain a complete word - NOT to be divided by a hyphen or space.
Linking to Our Website
When linking to the Gamban website, unless specified, you MUST always link to the Gamban homepage, using the following link:
Small Format Signposting
Small format signposting should be used in static areas where there isn't a large amount of space to signpost Gamban.
For Example:
- Website Header
- Website Footer
- Mobile Apps / Websites
You are welcome to adjust the layout of signposting to suit a certain space (i.e. horizontal or multi column format) however, please note that the core 3 elements must remain in the correct order (Logo, Title, CTA) regardless of the layout or format used.
Large Format Signposting
Large format signposting is the most effective way to signpost Gamban and includes additional assets to help improve engagement. This format is ideal for signposting on any page of your website.
For Example:
- Homepage
- Blog Post or Article
- Responsible Gambling Page
- Any other page of your website
In the examples of large format layouts above, the elements selected are:
- Logo
- Title
- Introduction
- Call To Action
- List of Benefits
- Video / Image
Using Video Content
We have made an animated product video available through Gamban's YouTube account. When using this video, you MUST always embed the YouTube video on your website and must NOT use your own video player.
When using the animated product video, be sure to use the video link or embedding code which you can find on our signposting assets download page.
Signposting on Your Social Channels
We have made several social assets available for affiliates, businesses and individuals to use when referring Gamban on Social Media. These are ready to be used, by coupling our imagery with your written content.
Social Media Guidelines
A social media post signposting Gamban should consist of the following elements:
- Text
- Call To Action (website link to Gamban's homepage)
- Image
Signposting Through Customer Support
Whether you're a gambling operator, treatment & support provider or any other kind of business that liaises directly with their customer, customer support communications are one of the most effective ways to signpost Gamban.
You can signpost Gamban in any of the following ways:
- Email Communications
- Marketing Emails
- Macro Scripts
- Live Chats
- Telephone
- Website Pop-Ups (result of a customer's key action)
Live Chat Signposting Example
One example of signposting through customer support would be during a conversation with a customer who has contacted you for help or support in relation to gambling.
In this example, it would be a great opportunity to highlight the functionality and benefits of Gamban and direct the user to the Gamban website. (Image below to the left)
This same example can be used across any customer touch-point.
Email Signposting Example
Another example of signposting through customer support could be within an automated or manual email template sent out to customers. In this example, a customer contacted your company. (Right image below)
